¹⁾ Managing risks is one of the core tasks of any entrepreneurial activity.

What when a risk is conceivable (like an earthquake) but not imaginable or considered to be too low to take it seriously in account at a certain moment?

A German proverb says: Erstens kommt es anders und zweitens als man denkt (first things come differently and secondly than one thinks).

Human brains are wired to prefer certainty to uncertainty, though nothing is certain. For this we all prefer not even to think about what could happen and how to face it. On a small and a large scale.

Guided by an irrational trust in the future and in our ability to get out of situations, as free of damage as possible.

We all know how simplistic and risky this worldview is. On the other side, complexity has reached such a level that we should thank nature for our repression mechanisms.

During the seminar in Faenza we want to focus on (personal, national or global) experiences of unexpected surprising events and how they changed the Future. Tracking Responsibility, we will try to compile a list of questions, behaviours and points of view to be taken in consideration in case of emergency and quick decisions.

The Museum Carlo Zauli will offer us not only a very nice and special place to meet, but also a lot of inspirations on predictability, change, perspectives, fragility, decision making, courage, empathy, creativity and the relationship between us as human beings, Art, Nature and Earth.

Other key words: circular economy, sustainability, digitalization, Faenza is 55 km from Bologna, taking the old road - exactly 100 km away from Florence. The Hotel Vittoria (2 minutes walk from the Museum) has dedicated a whole floor to Carlo Zauli, with some of his sculptures and drawings in the corridors and the rooms.